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Digital Campaign: La Estrofa Entertainment

Technologies

Meta Business Suite, Google Ads, WordPress, Adobe Creative Suite, Canva, Press Release Distribution Platforms, Media Database Management

Strategic Communications: Developed comprehensive PR strategy with media relations and public outreach

Press Release Writing & Distribution: Created and distributed professional press releases for events, releases, and company announcements

Content Creation & Management: Produced engaging content across multiple platforms including social media posts, promotional materials, and marketing collateral

Electronic Press Kit (EPK) Development: Designed and created professional EPKs for artists including biographies, high-resolution photos, music samples, and press coverage

Multi-platform Content Strategy: Implemented strategic content calendars across social media platforms

Media Relations: Established and maintained relationships with key media outlets and industry publications

Event Promotion: Developed targeted advertising campaigns using data segments and strategic bidding techniques

Communication Services Provided:

Press Release Writing: Professional press releases for album releases, concert announcements, and industry partnerships

Content Generation: Daily social media content, promotional graphics, and marketing copy
EPK Creation: Comprehensive electronic press kits for multiple artists including professional photography coordination

Strategic Communications: Internal communication protocols and external brand messaging alignment

Media Outreach: Coordinated interviews, features, and promotional opportunities with music industry publications

Crisis Communications: Developed protocols for reputation management and public relations challenges

Technologies Used:

Results:

Successfully launched 15+ press releases with major media pickup and coverage
Created EPKs for 8 artists resulting in increased booking opportunities and media features
Generated 200+ pieces of content across social platforms monthly
Improved media relations with 25+ music industry publications and blogs
Significant increase in brand awareness and industry recognition
Enhanced social media engagement with 150% increase in follower interaction
Successful event promotion campaigns with sold-out shows and increased attendance
Established thought leadership in the entertainment industry through strategic communications
Measurable ROI from advertising investments with improved cost-per-acquisition for events

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